Victor Pelevin. Babylon Copyright Victor Pelevin 1999 Поколение "П" All trade marks mentioned in the text are the property of their owners. All rights are reserved. Names of goods and politicians do not indicate actual commercial products; they refer only to projections of elements of the politico-commercial informational field that have been forcibly induced as perceptual objects of the individual mind. The author requests that they be understood exclusively in this sense. Any other coincidences are purely accidental. The author's opinions do not necessarily coincide with his point of view. CHAPTER 1. Generation 'P' Once upon a time in Russia there really was a carefree, youthful generation that smiled in joy at the summer, the sea and the sun, and chose Pepsi. It's hard at this stage to figure out exactly how this situation came about. Most likely it involved more than just the remarkable taste of the drink in question. More than just the caffeine that keeps young kids demanding another dose, steering them securely out of childhood into the clear waters of the channel of cocaine. More, even, than a banal bribe: it would be nice to think that the Party bureaucrat who took the crucial
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